The Strategy


The growth of new forms of buyer-seller relationships based on collaboration and partnering has encouraged organizations to reconsider the sales and account management.

A remastered classic deserves a remastered guide–this very special update to the official Dark Souls game guide brings everything.

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There is to know about the world of Lordran together in one place. We’ve expanded every part of our original Dark Souls guide to take advantage of many thousands of hours of play since the game’s original release. Reignite passion and energy throughout your organization “Clear, powerful and urgent, it’s a must-read for anyone who cares about where they work and how they work.

This has many implications for the design of the sales organization and its management strategy, which go far beyond the confines of conventional marketing views. If your organization has customers, you need to understand marketing. And to achieve the best results from your marketing requires a subtle blend of art and science. It can also benefit from recommendations for practice rather than lists of options from which to choose.


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