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Teaches companies how to eliminate red tape, tap into collective intelligence, and rethink long-held traditions that no longer make sense.
We’ve expanded every part of our original Intelligence Marketing guide to take advantage of many thousands of hours of play since the game’s original release.
This book aims to provide insights into how this revolution is unfolding and to provide a framework for executives and management students to address the issues involved. One of its key contributions is that it emphasizes the roles of customer value and organizational.
Building alliances and expanding a kingdom is no simple matter, though-Evan and his group must manage a sprawling network of favors and rewards and battle a great many foes as their adventure unfolds.
The art of marketing comes from the doing of marketing – implementing programs to attain and retain customers, and seeing what actually works.
PO Box 97845 Baker st. 567,Princeton, Texas, US